Pictory AI Review 2023: Features, Benefits, and Drawbacks

As we all know, Vidnami is no more after it was acquired by GoDaddy. Many people have been looking for ways to convert their articles and scripts to videos.
Pictory.ai is a perfect Vidnami replacement, and in this Pictory review, I will cover everything you need to know about this software.
We’ll also go over some of the best features of this AI video editing tool and also point out its strengths and weaknesses. This is a detailed Pictory AI Review, so read on to find out if it’s worth it.
Table of Contents
What is Pictory?
Pictory is a powerful AI video creator that allows you to create and edit professional-quality videos with text.
It allows you to create great-looking videos from texts in a timely manner with no technical knowledge. Pictory is fully operated online, i.e. it is cloud-based, which means no download is required to use the software.

With Pictory, you can easily do the following in just minutes.
- Turn articles or scripts into high-quality videos in just minutes.
- Transform blog posts into videos directly from your blog post’s URL.
- Repurpose your old contents.
- Add captions and subtitles automatically to your videos.
- And many more …
Who uses Pictory?
Pictory is used by many people, including YouTube creators (both newbies and established channels) who need to create a faceless video or just want to add text to their videos.
Other users of Pictory include
- Bloggers
- Marketers
- Course Creators
- Coaches
- Social Media Managers
- Agencies, etc.
Pictory is suitable for anybody that used and loved Vidnami. It has all the features that was included in Vidnami, plus some other great and advanced features.
It’s ideal for creating stunning videos from text in minutes, converting scripts or blog posts into videos, and adding your own voice or realistic AI voices to your videos.
Getting Started with Pictory
It’s very easy to get started with Pictory, and there is a free trial (no credit card required) that allows you to try the software first before making a purchase.
Simply signup and login with your account details and start creating awesome videos.
Features Of Pictory
There are tons of features and things you can do with Pictory. All the features you need in a video editor for video or digital marketing are present. Here are some of the features and how they can help.
1. Script to Video
This feature leverages A.I. technology to automatically create videos from your scripts, and it does this in just minutes. There are over 3 million high-quality stock videos and images from StoryBlocks that you can choose from to match your script.
You also get up to 15,000 music tracks from Melod.ie – all royalty-free.
Videos with voices tend to appeal to a wider audience. A good thing about Pictory is the ability to record your own voice in-app or upload a pre-recorded voiceover.
You can use the Text-To-Speech feature and select one of the realistic A.I. voices and let Pictory do the talking for you. If you want the best text to speech software currently available on the market, then check out the article below
Related : 5+ Best Text To Speech Software For YouTube Videos (2022)
Converting your scripts to videos takes only 6 steps
- Select your script source which can be copied and pasted or simply by inputting the article URL
- View and edit text summary
- View and edit video storyboard
- Add music and voice-over
- Choose video theme and customize brand settings
- Preview, generate and share video
2. Blog Posts To Video
This is perfect for personal bloggers who want to repurpose their contents or bring life to their blog without having to start from scratch.
This allows you to convert your blog posts into videos for your YouTube channel or other social media platforms and as a result, reach a broader audience.
To convert your blog posts to video, all you need to do is simply input your blog post URL as shown in the picture above.
3. Edit Your Recorded Video
Pictory allows you to edit your recorded videos such as Webinars, Video Podcasts, Demo Videos, Training Videos, Zoom Recordings & Meetings. With this tool, you can easily add texts and subtitles to your pre-recorded videos.
A notable feature is the ability to remove filler words & silences. To remove filler words, simply upload your video and let the AI engine transcribe the video. Then, you will be able to remove filler words like the ‘ums’ and the ‘ahs’ and other sentences that you wish to exclude from your final video.
4. Video Highlight Reels
If you want to create short highlights that can be shared on YouTube, Instagram, Facebook, TikTok, etc – you can easily do that with Pictory.
This allows you to convert your regularly sized videos into a reels-format, and you can create trailer videos, short videos, and highlight videos from your webinars, demo videos, e-learning videos to be shared on social media.
You can add your custom branding to each video such as your brand logo, there are also options to customize the colors and fonts of your captions. Adding your own Intro and Outro is also a no-brainer.
5. Automatically Caption Videos
Captions and subtitles help to increase engagement and average watch time, which is an important metric on platforms like YouTube.
Pictory makes captioning videos simple and it is ideal for webinars, product demonstrations, e-learning, video podcasts, and more.
The captioning is done automatically and this relieves you of having to manually create captions or spending a fortune on outsourcing.
6. Realistic VoiceOvers
Pictory comes with realistic voice-overs which are quite good but not as good as premium TTS software which offers more natural sounding voices. There are over 40 various accents you can choose from including US, UK, New Zealand, Australian, Indian, and South African voices.
The voiceovers in Pictory are categorized into three – Male, Female & Child.
If you choose not to use the AI voices, you have the option to upload a voiceover or record in-app and auto-sync to the entire video.
Note: Only the Premium and Enterprise plan allows you to automatically sync your voice over to the entire video.
Pictory Tutorial
Here is a pictory demo that shows you how to use this ai video creation platform to convert your article into a video in less than five minutes.
How To Convert Articles To Videos Using Pictory
- STEP 1 : Select Input Source
You can either paste the URL of the article you wish to convert to a video or copy and paste the written script/article you have on ground.
- STEP 2 : View and Edit Text Summary
Pictory’s AI engine automatically highlights some sentences in your article. You can remove or add highlights to any part of the article/script that you wish.
- STEP 3 : View and Edit Video Storyboard
Pictory’s AI engine automatically selects the best images and video footage that matches your article. Pictory offers over 3 million visuals which are royalty-free and licensed from various sources.
You can easily change these visuals with a single click and even use your own assets.
- STEP 4 : Add Music and Voice-Over
The AI automatically picks a musical soundtrack to accompany your video and you can choose anyone from the thousands of tracks or upload your own music.
You also have access to AI-enabled voiceovers that you can use as you like. You can also record your own voice or upload a professional voiceover.
- STEP 5 : Choose Video Theme and Customize Brand Settings
There are different pre-created animations, fonts, and color settings in the form of themes. You can choose any of these themes to customize your videos. You can also customize your own brand settings with your logo, intro, outro, fonts, and color schemes.
- STEP 6 : Preview, Generate and Share Video
You have the option to do a quick preview of the video to see how it looks before you generate it and download as an MP4 file.
Pictory Pricing
Pictory offers a free trial, but to get the most out of it, you’ll need to upgrade to one of their 3 paid plans.
So which plan should you get? The various plans are as follows
- Standard Plan starts at $23/month. The standard plan allows you to create only 30 videos per month with no option to upload your own voice-overs.
- Premium Plan starts at $47/month. The premium plan allows you to create up to 60 videos per month with the option to upload your own voiceovers with auto-sync. You can also export your videos as 1080p with the premium plan.
- Enterprise Plan comes with everything in the standard plan and premium plan. The enterprise plan has a custom pricing depending on your needs.
All plans include a 33% discount if you choose to pay annually.
Special Pictory Lifetime Deal – Get 33% Off Your Pictory Purchase
Pictory Pros and Cons
Pros
- Great Video Creation Tool
- Easy To Use
- Excellent Customer Support
- AI Voice-Overs
- Money-Back Guarantee
- Thousands Of Stock Videos & Images
- Automatic Synchronization Of Script & Video
Cons
- Some Voice-Overs Sounds Robotic
- Limited Customizations
- Hootsuite integration Only Available On Premium Plan
- Branded intro & outro Not available on all plans
Pictory AI Alternatives
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Pictory vs InVideo
InVideo is another awesome tool that allows you to convert your script/articles to video easily.
An advantage of InVideo over Pictory is that it has more premade templates than Pictory. This gives you plenty of video styles to choose from and saves you the time of having to start from scratch.
Pictory also comes with great templates, but if you are the type that likes to try out different designs, InVideo is the best choice. However, InVideo is not quite as easy to use as Pictory and can be cumbersome if you are new to video editing.
Pictory also allows you to sync your voiceovers with the script and video automatically. Unfortunately, the feature is missing in InVideo for now.
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WiseCut vs Pictory
Another similar AI video creation tool is WiseCut. Wisecut uses AI and voice recognition to edit videos for you. It automatically removes silences, creates subtitles, background music, and more.
Pictory Coupons & Discounts
Pictory currently offers a completely free trial that allows you to create 3 videos each of up to 10 mins long! If you sign up annually, you will get 33% off on all plans.
The various plans and prices are mentioned above. If for any reason, you decide Pictory is not for you within the first 15 days, you can request a full refund.
Hopefully, this comprehensive pictory ai review has helped you make the proper decision; if you have any problems or questions, please leave them in the comments section!